Services / Local creator partnerships
Local creators, real videos
Video gets reach, but making it takes time and gear. We connect your store with local TikTok and YouTube creators who play your games, and they make the videos. We handle the outreach, brief and campaign.
Good fit if
- You want video but don’t have time to make it
- Your store has a story worth showing
- You want to reach players who don’t follow you yet
- You’re launching something big: a new space, set or event
What’s included
What you get
Creator search
We find 3 to 5 local creators whose audience and games fit your store.
Outreach
We contact creators, explain the opportunity and handle the back-and-forth.
Creative brief
A clear brief: what to feature, key dates, must-say details and what to avoid.
Content review
We review drafts against the brief before they go live.
Sharing to your channels
Approved videos are shared or reposted on your store’s accounts.
Reporting
Views, engagement and new followers from each campaign.
How it works in a game store
Video ideas that work for stores
The best creator videos show what it feels like to be at your store.
Pack openings
A creator opens product at your store on release day.
Event coverage
A creator plays your prerelease or tournament and shares the highlights.
Store tours
A tour of your shelves, singles case and play area.
Pricing
À la carte prices
- Creator match & outreach $150 per campaign
- Campaign management & reporting $200/mo
- Creator fees or free product Paid by your store
Creators make the videos. HMU does not shoot photo or video. Creators disclose paid or gifted partnerships as the FTC requires.
FAQ
Questions store owners ask
How much do creators charge?
It varies. Smaller local creators often work for product, store credit or a modest fee. We’ll bring options that fit your budget before anything is agreed.
Do I get to approve the video?
Yes. Videos are reviewed against the brief before posting, and you approve anything shared on your accounts.
Who owns the video?
Usually the creator. Rights to repost or use the video in ads are agreed with the creator up front.
What if there aren’t creators near me?
The Phoenix Valley has plenty of gaming and collecting creators. If none fit, we’ll tell you before charging for a campaign.
Ready to get your store on camera?
Tell us about your store. We’ll reply within one business day to set up a free 30-minute strategy call.